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FootJoy unveil 2013 Performance Apparel with style and comfort

January 24, 2013

FootJoy's new full-line collection for Spring/Summer 2013 features an array of fashionable colours working in unison with contemporary designs, offering high-tech performance fabrics and two fit options in an all-encompassing collection of Performance Apparel.

FootJoy is set to continue its rapid rise in the full-line golf apparel market with the unveiling of its Spring/Summer 2013 Performance Apparel Collection. Following the brand’s succesful 2012 debut, the new range promises a masterful balance of comfort, style and performance, using a variety of patterns and designs perfectly complemented by a modern and fresh colour palette, drawing all the garments together to form stylish and fashionable outfits.

The new SS13 line features a core range of essential performance offerings, from polo-shirts and trousers to sweaters and pullovers, that will be available in-store from March 2013. This performance-infused collection features a variety of styles in four distinct colour combinations; DISCOVERY (Navy, Kelly Green, Pink & White), COVE (Black, Steel Blue, Khaki & Cream), HORIZON (Periwinkle, Peach, Stone &White) and HARBOUR (Cobalt, Flame, Spa Blue & White).

“We’ve talked to golfers and our trade partners, who enthusiastically support the plans and offerings; the response to the 2013 Performance Apparel Collection from retailers has been nothing short of incredible, generating numerous phone calls wanting to book the product,” commented Russell Lawes, European Marketing Manager, FootJoy. “We are confident that we will receive a positive response from golfers across the country towards this fresh and contemporary range. This season represents an important step forward in FootJoy’s mission to enhance the enjoyment of the game for golfers of all ages and abilities.”

FJ Performance Apparel is worn on tour by some of golf’s biggest names, including Ryder Cup stalwart Steve Stricker, two-time PGA Tour winner and World No. 11 Jason Dufner and 2003 Open Champion Ben Curtis. Available in stores across the UK from the beginning of March, the latest collection features a complete range of men’s golf apparel in a selection of contemporary colours and a variety of fashionable patterns. A narrower line of women’s apparel will also be available, completing what FJ describe as their "best apparel line ever offered".

For more information on all FootJoy prodcucts visit www.FootJoy.co.uk, Twitter @FootJoyEurope or Facebook www.facebook.com/footjoy





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