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udesign by Callaway
May 2012

Callaway has introduced its new udesign by Callaway, an online customisation tool that gives golfers purchasing a RAZR Fit Driver the unprecedented ability to design their own version of the hot new club that is already in play with Phil Mickelson, Ernie Els and Alvaro Quiros.

Featuring an innovative and easy-to-use online interface, golfers can visit www.callawaygolf.com/udesign to select their own colour choices on RAZR Fit's clubhead and grip, as well as a myriad of shaft model and other custom configurations. udesign by Callaway offers the opportunity to design one of over 70,000 unique versions of the award-winning RAZR Fit Driver, giving golfers the ability to express their individualism on the course as never before.





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