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 Golf International

An issue packed full of bright ideas

Our cover story this issue features a teaching professional new to the pages of Golf International but certainly not to the demands of standing in front of a camera and getting his message across. Scott Cranfield has forged a career through a desire to understand the bigger picture as to what it takes to learn to play better golf and he makes a sharp debut with a highly visual lesson designed to get you thinking more about what the club should be doing and less about what it actually takes to make that happen. The delivery is polished, the knowledge behind the reasoning considerable; not for nothing was he made a Master PGA Professional in June this year.

The impact of the lesson – which runs from page 60 – is all the more forceful for the quality of the photographs Kevin Murray was able to produce on what was a (rather typical of this summer) pretty dank, grey and blustery August(!) afternoon. Truth be told, I was not all that far way from calling off the shoot and repairing inside to the warmth and comfort of the London Club’s snug, where we could busy ourselves with at least talking a good game. Murray saw things a little differently. Rigging a couple of flash units on an exposed tee the surreal studio-like results represented a feat of considerable skill and creativity – we had pros on either side of the lens.

Regular readers will appreciate that instruction is a mainstay of the magazine’s editorial and I am delighted to announce that from the next issue Sir Nick Faldo will once again be a regular fixture with lessons aimed at helping juniors get the most out of their games – indeed the lessons feature the stars of the 2011 Faldo Series and were shot on location at Lough Erne during the recent Grand Finals.

Hard to believe it is now over 16 years since I worked with Nick on his book A Swing for Life. Time spent with the six-time major champion in distilling his thoughts and exploring the techniques he applied to his own game provided a privileged insight to the abilities of someone who truly mastered his art. The majority of the juniors who each year compete for the title of Faldo Series Champion can perhaps be forgiven for not realising just how lucky they are to be given the opportunity to learn from one of the game’s greatest thinkers. But for those of us old enough to remember Faldo’s first major victory as clearly as we do his last, the chance to listen to and learn from one of the true greats is golfing gold.

Enjoy the issue – and the next one!

September 2011

Reproduced with kind permission of Golf International Magazine


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