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Footjoy makes an impact with Spring/Summer 2013 performance apparel collection
by Carly Cummins
February 07, 2013

FootJoy has unveiled a dazzling new Spring/Summer 2013 Performance Apparel Collection for ladies. Following in the footsteps of the brand's 2012 debut, which was launched to much acclaim amongst retailers and consumers, this stunning new range perfectly masters the balance in comfort, style and performance. The FJ designers have used a variety of patterns and designs that are perfectly complimented by a modern and fresh colour palette which cleverly draws all the garments together to form stylish and fashionable outfits.

The new SS13 line, which embodies FJ's sole passion - golf, is sure to be an instant hit amongst golfing enthusiasts. Featuring a core range of essential performance offerings, from polo-shirts and trousers to sweaters and pullovers, the new performance-infused collection features a variety of styles in four distinct colour stories; DISCOVERY (Navy, Kelly Green, Pink & White), COVE (Black, Steel Blue, Khaki & Cream), HORIZON (Periwinkle, Peach, Stone &White) and HARBOUR (Cobalt, Flame, Spa Blue & White). Consistent with the company's mantra to Make Every Day Playable, the design focus remains on one sport - golf, which is FootJoy's sole passion.

"We've talked to golfers and our trade partners, who enthusiastically support the plans and offerings; the response to the 2013 Performance Apparel Collection from retailers has been nothing short of incredible, generating numerous phone calls wanting to book the product," commented Russell Lawes, European Marketing Manager, FootJoy. "We are confident that we will receive a positive response from golfers across the country towards this fresh and contemporary range. This season represents an important step forward in FootJoy's mission to enhance the enjoyment of the game for golfers of all ages and abilities."

For more information on all FootJoy please visit www.FootJoy.co.uk .








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