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PGA Tour partnering with XUMO for live & VOD programming

March 19, 2018

The PGA TOUR announced today that it has partnered with XUMO, the premier live and video-on-demand (VOD) over-the-top (OTT) service for the digital age, to bolster its growing lineup of diverse channel offerings.

This marks the first ad-supported PGA TOUR “OTT channel” available on smart TVs and will provide viewers live and VOD programming, direct from the leading OTT platform across the connected television ecosystem. The PGA TOUR’s channel on XUMO is now available on LG’s Channel Plus service, exclusively powered by XUMO on channel “IP-750,” and across the XUMO distribution network, including Hisense, Sharp, VIZIO and Panasonic connected devices. The TOUR’s channel on XUMO will feature highlights/recaps, player interviews, tournament previews and live Featured Holes coverage from PGA TOUR LIVE, starting with this week’s WGC-Dell Technologies Match Play.

“The PGA TOUR represents the best in sports and entertainment and XUMO is honored and excited to help the TOUR distribute its channel for the first time across smart TVs," said Stefan Van Engen, Senior Vice President, Content Programming and Acquisitions at XUMO. “From highlights to live tournament coverage, the PGA TOUR channel provides quality content and competition to sports fans. Our collaboration with the premier platform in professional golf also helps XUMO continue our evolution as the leading free streaming television company.”

“The PGA TOUR continues its quest to serve golf fans wherever they are, and however they want to consume our content,” said Luis Goicouria, the PGA TOUR’s Senior Vice President of Digital Platforms and Media Strategy. “The PGA TOUR channel on XUMO is our first distribution platform native to Smart TVs. XUMO’s audience is highly engaged, and we are excited to bring daily highlights and our PGA TOUR LIVE Featured Holes coverage to this segment of fans.”

For more information or to view a list of XUMO’s 140+ free, premium digital channels, please visit www.xumo.tv/channels. To enjoy PGA TOUR content and coverage, watch their first and only AVOD channel on XUMO. To learn more, visit www.pgatour.com/products/xumo.html.

By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide.

The PGA TOUR co-sanctions more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Web.com Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR-China. Members on the PGA TOUR represent the world’s best players, hailing from 25 countries (84 members are from outside the United States). Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 226 countries and territories in 23 languages. Virtually all tournaments are organized as non-profit organizations to maximize charitable giving. In 2017, tournaments across all Tours generated a record of more than $180 million for local and national charitable organizations, bringing the all-time total to $2.65 billion.

The PGA TOUR's web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, Florida.

ABOUT XUMO A streaming television company based in Irvine, California, XUMO delivers over-the-top (OTT) video-on-demand (VOD) and LIVE linear digital channels direct to consumers through smart TV, mobile and other streaming device integrations. Through strategic partnerships and native integrations with LG Electronics, Hisense USA Corporation, and Panasonic, XUMO has developed one-click access for consumers to conveniently stream free content. Channel Plus, exclusively powered by XUMO, for 2012 to 2017 LG smart TVs presents consumers with OTT content in both linear and VOD formats. XUMO for Hisense, is available as a virtual input on select 2017 and 2018 models of Hisense and Sharp branded smart TV’s. A step above standard OTT companies, XUMO is also available as a button on the remote control for 2016-2018 VIZIO D-Series and SmartCast TVs. XUMO brings consumers more than 140 premium digital channels via applications that are fully equipped with content recommendations, curated programs and dynamic ad insertion capabilities. XUMO is also available on several other smart TV brands such as Samsung and Funai Electric Co., Ltd. who manufactures and sells Magnavox, Philips and Sanyo in North America as well as iOS, Android, and set top boxes such as Layer3 TV and Roku devices. Learn more about XUMO at www.xumo.tv and follow @XumoTV on Twitter.




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