{"id":1249493,"date":"2024-02-13T07:49:44","date_gmt":"2024-02-13T07:49:44","guid":{"rendered":"https:\/\/golftoday.co.uk\/tiger-woods-launches-new-sun-day-red-clothing-line-after-nike-split\/"},"modified":"2024-02-13T15:48:34","modified_gmt":"2024-02-13T15:48:34","slug":"tiger-woods-launches-new-sun-day-red-clothing-line-after-nike-split","status":"publish","type":"post","link":"https:\/\/golftoday.co.uk\/tiger-woods-launches-new-sun-day-red-clothing-line-after-nike-split\/","title":{"rendered":"Tiger Woods launches new \u2018Sun Day Red\u2019 clothing line after Nike split"},"content":{"rendered":"<p>Tiger Woods has launched his new apparel line with TaylorMade following the end of his 27-year relationship with Nike.<\/p>\n<p>Woods will tee off in the Genesis Invitational on Thursday wearing the \u201cSun Day Red\u201d brand, named after his traditional choice of colours for the final round of tournaments.<\/p>\n<p>The logo, a tiger emblem, is also made up of 15 stripes, the number of majors the 48-year-old has won.<\/p>\n<p>\u201cIt\u2019s the right time in my life,\u201d Woods said at the launch in Los Angeles.<\/p>\n<p>\u201cIt\u2019s transitional. I\u2019m not a kid any more. I want to have a brand I\u2019m proud of going forward.<\/p>\n<p>\u201cSunday red \u2013 it\u2019s me. It started with mom [Kultida]. She thought being a Capricorn that my power colour was red, so I wore red as a junior golfer and I won some tournaments.<\/p>\n<p>\u201cLo and behold, I go to a university that is red, Stanford is red. We wore red on the final day of every single tournament, and then every single tournament I\u2019ve played as a professional I\u2019ve worn red. It\u2019s just become synonymous with me.\u201d<\/p>\n<p><!-- EMBED START Image --><\/p>\n<figure id=\"embeddedf342d8a95c7f4f75ba81d79866eff2c2\"><img decoding=\"async\" src=\"\/\/content.assets.pressassociation.io\/AP\/2024\/02\/12\/f342d8a95c7f4f75ba81d79866eff2c2.jpg?w=640\" alt=\"Tiger Woods logo\" data-title=\"Tiger\u2019s New Look Golf\" data-copyright-holder=\"AP\" data-copyright-notice=\"Copyright 2024 The Associated Press. All rights reserved\" data-credit=\"Eric Thayer\" data-usage-terms=\"This content is intended for editorial use only. For other uses, additional clearances may be required.\" \/><figcaption>The logo for a new brand created by Tiger Woods is displayed at a news conference ahead of the Genesis Invitational (Eric Thayer\/AP)<\/figcaption><\/figure>\n<p><!-- EMBED END Image --><\/p>\n<p>Woods will make his first competitive appearance of 2024 at Riviera Country Club \u2013 in a tournament which benefits his foundation \u2013 as he continues his latest comeback from injury.<\/p>\n<p>The former world number one underwent ankle surgery in April last year after withdrawing from the Masters during the third round and did not compete again until the Hero World Challenge in December.<\/p>\n<p>Woods finished 18th in the 20-man field in the Bahamas, but said he was pleased with his progress and believes it is realistic to compete in one tournament a month this season.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The brand is named after his traditional choice of colours for the final round of tournaments.<\/p>\n","protected":false},"author":2,"featured_media":1249494,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":0,"footnotes":""},"categories":[4],"tags":[9051],"class_list":["post-1249493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-pa-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.0 (Yoast SEO v24.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tiger Woods launches new \u2018Sun Day Red\u2019 clothing line after Nike split<\/title>\n<meta name=\"description\" content=\"The brand is named after his traditional choice of colours for the final round of tournaments.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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