Covid-19: its role in the growth of an 18-hole game

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20,000 new members have joined clubs since the original lockdown restrictions were lifted
Posted on
November 25, 2020
by
The Editorial Team in
Estimated reading time: 3 minutes

There was a piece in The Guardian a month ago excoriating President Trump. Now, a lot of people do this, frequently on apparently quite reasonable grounds. This article was in part about his golf. Again, there is much to criticise about his golf, not least his apparently limitless capacity for cheating at it. But in one detail, the journalist could not have been more wrong. โ€œSeriously,โ€ the story read, โ€œwhat kind of genius invests heavily in a dying sport such as golf?โ€


It is probably true that Trumpโ€™s golf operation at Turnberry is costing him so much money that, very sotto voce, his accountant may dare to call him โ€œa loserโ€. But no one could accurately describe golf as a dying sport.

England Golf reported last month that about 20,000 new members had joined golf clubs since the original lockdown restrictions were lifted in May. One London golf club reported acquiring more than 100 members and has had to impose a waiting list for the first time in aeons. The number of rounds played in Britain in August was up 60% on the equivalent period in 2019, this being largely attributed people having more time to play because they were either working from home or on furlough. To quote James Corrigan in the Daily Telegraph: โ€œThe Tiger Woods effect had nothing on coronavirus.โ€



Among those appreciating this upturn in the sportโ€™s fortunes at a time when pretty much everything else is a downside are the equipment manufacturers. โ€œDemand for clubs has been up significantly this year,โ€ said Dave Fanning of Ping. โ€œWe think itโ€™s in part because people are finding that they canโ€™t go to football or go to rugby, and itโ€™s been hard to arrange holidays, so they are turning or returning to golf.โ€

Of course, right now we cannot play golf. At the beginning of this month, Jeremy Tomlinson, CEO of England Golf, made a persuasive (in my view) argument as to why the government should not close golf courses in England (itโ€™s a devolved matter) when the country locked down again on November 5, but the government was not persuaded to return to the situation that pertained in May and June. Or they simply couldnโ€™t be bothered. But now, maybe belatedly, common sense has prevailed and from next week we will be allowed out to play again.


Going ahead, however this plays out in the short term, more people will surely continue to work from home. For many people, going into an office will become the exception rather than the norm. For the golfers among them, that will be good news indeed. I am not suggesting people will routinely skive off work to spend a few hours on the golf course. (Although equally I am also not suggesting that will never happen.) But time previously spent commuting will then able to be spent doing something infinitely more enjoyable. And unlike Mr Trump, we donโ€™t have to worry about post-presidential overheads at Turnberry.



You can follow Robert Green on Twitter @robrtgreen and enjoy his other blog f-factors.com plus you can read more by him on golf at robertgreengolf.com

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About The Editorial Team

The editorial team at Golf Today strives to provide readers with captivating content that celebrates the rich heritage and exciting developments in the world of golf. Their collective expertise and dedication ensure that Golf Today remains a premier destination for golf enthusiasts seeking the latest news, insightful analysis, and engaging stories from the world of golf.

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