Equipment

Artifact Wing with Equilibirum 65 in Black (left) and Gold (right) - Killer Golf

Shamik Patel interview

Founder and CEO, Killer Golf. Putters that let you tune weight, balance and feel before the round.

M7 Remote GPS screen

The rise of the remote… is it time to make the switch?

Electric trolleys are very much for norm for golf club members, but the recent rise in remote control trolleys means it’s more than likely someone…

Golf Channel instructor and The Golf Fix host Devan Bonebrake

Shot Scope Partners with Golf Channel Instructor Devan Bonebrake

Shot Scope has named Golf Channel instructor Devan Bonebrake as a brand ambassador as the company continues its push into data driven golf improvement.

PRG Golf Union Collection accessories featuring waxed canvas and leather detailing, linen colour.

PRG Golf’s Union Collection Arrives for 2026

PRG Golf has launched its new Union Collection for 2026, introducing a refined soft goods range that blends classic materials with modern construction, expanding the…

The Golf Ball in Blue - Par Bleu towels

Nancy O. Massimino interview

Founder Par Bleu Golf, golf towels that combine style, personality, and function.

Chamelo eyewear

Reid Covington interview

CEO & CMO Chamelo. Eyewear that adapts to light and lifestyle with a single touch. 

RareShot Golf balls

Brandon Fischer interview

Founder & CEO, RareShot Golf. Bringing blind box collectibles to golf.

SnapSwing&#x2122

Richard Vickery interview

CEO of SnapSwing™. A Bluetooth shutter button mounted to your club that lets you start and stop your phone or camera recordings with a press.

Mizuno M Craft City Series Whole Range

Mizuno Expands Renowned M.CRAFT Line with the New City Series

Mizuno unveils the M.CRAFT City Series, a new generation of forged putters inspired by the spirit of Japan’s most iconic cities.

Mizuno Pro M-13 Scatter

Mizuno Expands the Mizuno Pro Line with the All-New Modern Series: M-13 and M-15

Mizuno introduces the Mizuno Pro Modern Series, led by the new M-13 and M-15. Designed to add speed and forgiveness while preserving the forged feel…

Bridgestone Prototype golf ball

Adam Rehberg interview

Senior Marketing Manager, Bridgestone Golf

Tom Wishon

Tom Wishon interview

Golf’s Equipment Guru Tees Off. What you think you know and what you actually need to know when purchasing clubs this holiday season.

Making Major History: How Fujikura and VENTUS made it a clean sweep in 2025

Learn why the best golf shafts are vital for success on the course. Fujikura’s innovations lead the way in performance and accuracy.

Fred Perpall, Mike Whan and John Bodenhamer in a press conference during a practice round ahead of the 2025 U.S. Open at Oakmont Country Club

USGA reconfirms golf ball rollback time line

Damn the torpedoes, full speed ahead.

Stewart Golf, premium golf trolleys made in the UK.

Mark Stewart interview

CEO, Stewart Golf, makers of premium golf trolleys made in the UK.

Mizuno’s DP World Tour Truck—a new class of tour support

Mizuno has launched its new state-of-the-art DP World Tour truck, set to make a bold statement at the biggest professional events. But what exactly is…

It’s in the bag! PING updates its trolley bag range for the new season

PING’s 2025 Trolley Bag range is now available, with 3 of their best updated and re-imagined ready for the new season.

OGIO Funday Carry Bag Unique Hydro Dipped & 2-way over-moulded top Wave Camo

OGIO brings summer vibes with its first Sunday-style pencil bag

OGIO launches its first Sunday-style golf pencil bag, perfect for casual rounds and offering comfort, style, and unique colourways for summer 2025

Seed’s new line targets better putting

Seed Golf launches the SYNCR, a new alignment version of its popular SD-15 ball, designed to improve putting accuracy with full-roll visual feedback.

Whoosh

Colin Read interview

Co-Founder and CEO, Whoosh. Advanced reservation and operations software to manage everything from the course to the clubhouse.