Equipment

FedEx Cup Standings. Pictured: golf balls

Golf ball debate intensifies

Masters Chairman reaffirms support for USGA, R&A new timeline.

Irons

Steve Loerzel interview

Director of Tour Operations and Master Club Builder, PROTOCONCEPT GOLF

Uneekor

James Murphy interview

Global Director of Marketing, Uneekor

Shotscope LM1

Shotscope LM1 Launch Monitor

Shot Scope, an industry leader in performance driven golf technology, releases their new LM1 Launch Monitor delivering accurate, easy to understand performance data in a…

Mike Nicolette

Mike Nicolette interview

Senior Director of Irons Research and Development, PXG

OGIO Ham and Eggs stand golf bag positioned on a golf course fairway with built in stand legs

OGIO Serves Up ‘Ham and Eggs’ Limited-Edition Colourway for 2026

OGIO has unveiled its bold Ham and Eggs limited-edition colourway for 2026, bringing a playful new design to seven of its popular golf bags including…

Hosel Founders

Tech startup Hosel takes swing at global second-hand golf equipment market

Tech startup Hosel helps golfers and resellers of second hand golf equipment buy and sell with confidence

Gen2 Net with Data

Henri Johnson interview

CEO & Founder, FlightScope

Blue Tees Golf

Drew Koehler interview

Chief Revenue Officer, Blue Tees Golf

Stand Bag

OGIO launches lightest-ever carry bag

The new bag further strengthens OGIO’s growing lightweight carry category.

Sausage Golf Boudin Noir modular putter head in matte black finish with adjustable weighting system

Sausage Golf Re-Releases Boudin Noir and Design no. 2 Modular Putters

Sausage Golf has returned its Boudin Noir and Design no. 2 putters to the market following strong early demand, offering golfers another chance to access…

Artifact Wing with Equilibirum 65 in Black (left) and Gold (right) - Killer Golf

Shamik Patel interview

Founder and CEO, Killer Golf. Putters that let you tune weight, balance and feel before the round.

M7 Remote GPS screen

The rise of the remote… is it time to make the switch?

Electric trolleys are very much for norm for golf club members, but the recent rise in remote control trolleys means it’s more than likely someone…

Golf Channel instructor and The Golf Fix host Devan Bonebrake

Shot Scope Partners with Golf Channel Instructor Devan Bonebrake

Shot Scope has named Golf Channel instructor Devan Bonebrake as a brand ambassador as the company continues its push into data driven golf improvement.

PRG Golf Union Collection accessories featuring waxed canvas and leather detailing, linen colour.

PRG Golf’s Union Collection Arrives for 2026

PRG Golf has launched its new Union Collection for 2026, introducing a refined soft goods range that blends classic materials with modern construction, expanding the…

The Golf Ball in Blue - Par Bleu towels

Nancy O. Massimino interview

Founder Par Bleu Golf, golf towels that combine style, personality, and function.

Chamelo eyewear

Reid Covington interview

CEO & CMO Chamelo. Eyewear that adapts to light and lifestyle with a single touch. 

RareShot Golf balls

Brandon Fischer interview

Founder & CEO, RareShot Golf. Bringing blind box collectibles to golf.

SnapSwing&#x2122

Richard Vickery interview

CEO of SnapSwing™. A Bluetooth shutter button mounted to your club that lets you start and stop your phone or camera recordings with a press.

Mizuno M Craft City Series Whole Range

Mizuno Expands Renowned M.CRAFT Line with the New City Series

Mizuno unveils the M.CRAFT City Series, a new generation of forged putters inspired by the spirit of Japan’s most iconic cities.