Pioneering golf footwear brand, ECCO GOLF, has unveiled special edition of the ECCO S-THREE hybrid shoe that will be worn by ECCO GOLF ambassadors, Erik van Rooyen and Henrik Stenson, at the year’s final major championship.
The hybrid golf shoe was originally introduced to the world by ECCO GOLF and ambassador, Fred Couples, who famously wore the original GOLF STREET shoes at the same event in 2010, sparking a global shift change in golf footwear.
Widely regarded as the biggest game-changer in the history of the golf footwear industry, the original GOLF STREET shoe was born from the simple notion that a golf shoe can be so much more than just a golf shoe; a concept that has changed the way that people have thought about golf shoe design ever since.
Many of the shoes in the current ECCO GOLF collection, including S-THREE, still rely on the award-winning ECCO DYNAMIC TRACTION SYSTEM™ (E-DTS™) all-day hybrid outsole design, which featured in the original GOLF STREET and has withstood the test of time.
The special edition versions of the S-THREE will be worn by Stenson and van Rooyen at the rescheduled event, featuring a custom-designed green collar and unique midsole colouring to mark the occasion.
A revolutionary hybrid model that blends on-course performance with off-course style, S-THREE is a game-changing design that delivers dynamic comfort and modern looks from the tee box to the clubhouse and beyond.
The latest breakthrough in direct injection innovation, ZONAL FLUIDFORM™ TECHNOLOGY creates a moulded midsole with three distinct zones of softness to ensure the right balance of cushioning and stability exactly where you need it.
The heel of the midsole is engineered for medium softness to ensure the right amount of cushioning and comfort, while the central part of the midsole has higher levels of rigidity to deliver outstanding lateral stability throughout the swing. The forefront of the midsole comes with the highest level of softness for exceptional walking comfort.
Zonal FLUIDFORM™ is a ground-breaking technology for ECCO GOLF and the shoe industry as a whole. Due to the advanced multi section injection process, the midsole of every pair of S-THREE shoes will have exclusive features and unique colour transitions between the different sections. This gives each pair of shoes a distinctive look, perfect for golfers who enjoy an individual style.
The shoe’s uppers are crafted from thicker ECCO SOFT performance leather, made in ECCO’s own tanneries, with 100% waterproof and breathable GORE-TEXtechnology that keeps feet dry and comfortable in all conditions.
A double layer of neoprene in the collar and heel provides increased padding for additional wearing comfort throughout the swing while ECCO FLUIDFORM™ Direct Comfort Technology ensures a finely-tuned balance of cushioning and rebound.
The award-winning ECCO DYNAMIC TRACTION SYSTEM™ (E-DTS™) outsole design provides more than 100 traction bars and 800 traction angles for excellent grip in all playing conditions.
S-THREE demonstrates ECCO GOLF’s dedication to innovation through a pioneering set of features and benefits, including:
- ZONAL FLUIDFORM™
TECHNOLOGY applied in the polyurethane midsole that creates three
different zones with three separate levels of rigidity
- Zone 1- Comfort: Heel of the midsole is engineered for medium softness to ensure greater cushioning and comfort
- Zone 2 – Stability: Central part of the midsole has higher levels of rigidity to deliver outstanding lateral stability throughout the swing
- Zone 3 – Flexibility: Forefront of the midsole comes with the highest level of softness for guaranteed walking comfort and flexibility
- It also creates an integral, flexible and durable bond without the compromises common with conventionally stitched and/or glued assemblies
- Highly breathable and 100% waterproof and breathable GORE-TEX technology that prevents moisture from penetrating the shoe, while also allowing natural moisture to escape