Simon Bale

Written by Simon Bale

Simon Bale is the publisher of Golf Today. A low single-figure handicap golfer, he was previously a major shareholder and course reviewer for Top100GolfCourses.com for over a decade, starting in 2010. Through this role, he developed extensive knowledge of golf course design and architecture while playing more than 300 courses worldwide.

Simon is also the founder of Media Drive, a leading digital golf marketing agency which he successfully directed from 2008 to 2024.

As a lifelong student of the game, Simon takes an analytical approach to both equipment technology and swing mechanics—insights sharpened by two years working in a pro shop under the guidance of experienced professional Rae Sargent, alongside 15 years in equipment marketing. His deep understanding of the elite and professional game is further reinforced by his role as the father of elite-level Surrey county player Henry Bale, and by the strategic partnerships he forged with the PGA Tour and DP World Tour (DPWT) throughout his career at Media Drive.

He has now turned his full attention to covering all aspects of the sport for Golf Today, regularly attending tour events and visiting global golf destinations to deliver authentic, first-hand reviews and original imagery.

Simon Bale
Italian Open

Eugenio Chacarra Takes Italian Open Lead as Niemann Stumbles

A late run of three straight birdies carried the Spaniard to 17-under at Circolo Golf Torino.

Ina Yoon Takes Five-Shot Lead Into Weekend at KPMG Women’s PGA Championship

The 23-year-old South Korean followed her record-setting opening 63 with a 69.

Scottie Scheffler has won the Memorial Tournament

Scottie Scheffler Shoots 60 to Take Two-Shot Lead at Travelers Championship

World No. 1 narrowly missed out on becoming the second player in PGA Tour history with multiple sub-60 rounds.

Masters - A Chile greeting. Pictured: Joaquin Niemann

Joaquín Niemann Fires 64-63 to Open Two-Shot Lead at Italian Open

The Chilean reaches 15 under par through 36 holes at Circolo Golf Torino, where Matt Wallace’s course-record 62 and Angel Ayora’s matching 63 kept the…

Ina Yoon reads her putt on the ninth hole during the first round of the KPMG Women's PGA Championship at Hazeltine National Golf Club on Thursday, June 25, 2026 in Chaska, Minnesota.

Ina Yoon Ties Women’s PGA Championship Record With 63 at Hazeltine

The 23-year-old South Korean fired nine birdies to match the lowest round in championship history.

Scheffler wins Jack Nicklaus Award

Eric Cole Takes One-Shot Lead at TPC River Island

A year after illness forced him out of the Travelers, Cole posted a bogey-free 63 to lead Scottie Scheffler and five others by one.

Oman Open R1 - Migliozzi in the lead. Pictured: Edoardo Molinari

Edoardo Molinari Sets Course Record to Lead Italian Open at Home Club

The 45-year-old birdied four of his last five holes to post an eight-under 63 at Circolo Golf Torino, a course he has played thousands of…

Valentine Delon is one of two players from France in the quarter-finals of The Women’s Amateur Championship

De Bock and O’Keefe Fight Through to Women’s Amateur Quarter-Finals at Muirfield

Belgium’s Savannah De Bock rallied from four down, while top-ranked Farah O’Keefe scraped past 16-year-old Lauren Crump on a brutal day at the 123rd Women’s…

Captain Joaquín Niemann of Torque GC hits his shot during the third round of The US Open at Shinnecock Hills Golf Club

LIV Golf Cites Niemann, Kim and Puig as Evidence Its Pathways System Is Working

Nine events into the 2026 season, LIV Golf pointed to major championship exemptions, a career-best US Open finish, and a comeback victory as proof that…

L.A.B. Golf putters - Sam Hahn

Jordan Spieth Tests L.A.B. VZN.1i Putter at Travelers Championship

The three-time major champion brought a black L.A.B. Golf mallet into Wednesday’s pro-am at TPC River Highlands, a sharp departure from the blade putters that…

American Farah O’Keefe, last year’s runner-up, battled into the last-32 of The Women’s Amateur Championship at Muirfield

Farah O’Keefe Survives Extra Hole as Defending Champion Martín Sampedro Exits Women’s Amateur at Muirfield

World number three O’Keefe fought back from one down after 17 to beat fellow American Kacey Ly, while Canada’s Ann-Sophie Bourgault stunned the defending champion…

Renaissance Club 8th Green 2

Jon Rahm and Tyrrell Hatton Set for Genesis Scottish Open After Settling DP World Tour Fines

Both LIV Golf players have committed to Scotland’s national open after clearing their DP World Tour disputes, with Rahm’s settlement opening a path that also…

Scottie Scheffler has won the Memorial Tournament

Scottie Scheffler Backs PGA Tour’s 2028 Reset to Bigger Fields and Cuts

The world No. 1 called the return to 120-player fields and traditional cuts “a good change,” saying smaller fields were not a “huge fan favourite”…

Francesco Molinari knows there is room for improvement

Francesco Molinari Named Europe Vice-Captain for 2027 Ryder Cup at Adare Manor

The former Open champion will serve in the role for a third consecutive Ryder Cup, joining brother Edoardo on Luke Donald’s backroom staff as Europe…

Dundonald Links

Dustin Johnson Enters Open Final Qualifying at Dundonald Links After Making All Three Major Cuts in 2026

The 2016 Open champion and former world No. 1 must come through a 36-hole shoot-out at Dundonald Links on 30 June to reach Royal Birkdale,…

Ben Lomond Scottish Gin Serve of The Open Comp Images-21 (1)

Ben Lomond Names Solstice Sling as Official Serve of The Open for Royal Birkdale

Glasgow bartender Branford Edgar wins the third annual Serve of The Open competition. His summer-inspired cocktail will be poured across multiple venues during the 154th…

Tommy Fleetwood hoping to mount strong Open challenge in memory of late mother

2026 Travelers Championship Preview: Scheffler, Clark, Bradley and Fleetwood Lead a Stacked Field Into the Season’s Final Signature Event

The PGA TOUR’s last Signature Event of 2026 brings nine of the top 10 in the FedExCup standings to TPC River Highlands, just days after…

Caddy Clubhouse Founders

Caddy Clubhouse Launches App to Standardise and Certify Caddying Worldwide

Three tour caddies with 26 professional victories between them have launched a platform offering bookings, payments, certification and career pathways for caddies globally.

England’s Lily Hirst topped stroke playing qualifying at the 123rd Women’s Amateur Championship at Muirfield

Lily Hirst Leads Women’s Amateur Qualifying as Match Play Begins at Muirfield

England’s Lily Hirst fired a second-round 66 to top stroke-play qualifying at the 123rd Women’s Amateur Championship, finishing one clear of a talented chasing pack…

Reigning champions in a time of kings

Final Qualifying Draws Released for The 154th Open at Royal Birkdale

The R&A has published the draws for Final Qualifying on 30 June, when 288 golfers will compete across four venues for 20 places at Royal…