Simon Bale

Written by Simon Bale

Simon Bale is the publisher of Golf Today. A low single-figure handicap golfer, he was previously a major shareholder and course reviewer for Top100GolfCourses.com for over a decade, starting in 2010. Through this role, he developed extensive knowledge of golf course design and architecture while playing more than 300 courses worldwide.

Simon is also the founder of Media Drive, a leading digital golf marketing agency which he successfully directed from 2008 to 2024.

As a lifelong student of the game, Simon takes an analytical approach to both equipment technology and swing mechanics—insights sharpened by two years working in a pro shop under the guidance of experienced professional Rae Sargent, alongside 15 years in equipment marketing. His deep understanding of the elite and professional game is further reinforced by his role as the father of elite-level Surrey county player Henry Bale, and by the strategic partnerships he forged with the PGA Tour and DP World Tour (DPWT) throughout his career at Media Drive.

He has now turned his full attention to covering all aspects of the sport for Golf Today, regularly attending tour events and visiting global golf destinations to deliver authentic, first-hand reviews and original imagery.

Simon Bale
Tiger Woods of the United States acknowledges the crowd following his round on the 18th green on day two of The 152nd Open championship at Royal Troon

Tiger Woods Expected to Remain in Swiss Rehab Through June as PGA Tour Return Timeline Stays Open

The 15-time major champion is continuing treatment at a specialist facility in Switzerland following his late-March DUI arrest, with sources telling PEOPLE he is “doing…

Tyrrell Hatton Takes Two-Shot Lead at LIV Golf Andalucia After Round Two at Valderrama

The new father, who missed last week’s event in Korea for the birth of his first child, shot a two-under 69 on Friday to reach…

Open Championship venue - Royal Birkdale 18th

The Open Regional Qualifying Draws Confirmed, Chart Hills Added as 16th Venue for Royal Birkdale 2026

More than 2,100 golfers will compete across 16 venues on 22 June for a place in the qualifying pathway to The 154th Open at Royal…

Charlie Woods Qualifies for 2026 U.S. Junior Amateur After Playoff Win in Florida

The 17-year-old shot 3-under 68 at Heathrow Country Club, then beat Eric Zhao in a playoff to secure one of five qualifying spots for the…

Memorial is back in Ohio

Scottie Scheffler Chases Third Straight Memorial Title as 50th Anniversary Event Draws Elite Field

The World No. 1 aims to match Tiger Woods with a Memorial three-peat, while Masters champion Rory McIlroy returns and PGA Championship winner Aaron Rai…

Farmers Insurance 2023 R1 - Aaron Rai

Aaron Rai, J.J. Spaun and Brooks Koepka Confirmed for Genesis Scottish Open

Three major champions join an already loaded field at The Renaissance Club, strengthening the co-sanctioned event’s status as the premier warm-up before The Open at…

First place individual champion, Captain Jon Rahm of Legion XIII celebrates on the 18th green after the final round of LIV Golf Mexico City

Jon Rahm Says He Will Focus on Playing as LIV Golf Seeks New Investors

The two-time major champion distanced himself from LIV Golf’s boardroom push, saying he “wouldn’t know the first thing to say” in an investor pitch as…

How will NIL partnerships work in golf? Pictured: Ben James

Ben James Earns PGA Tour Card as No. 1 in PGA Tour University Class of 2026

The Virginia senior held the top ranking wire-to-wire throughout his final college season, becoming only the fourth player to earn direct PGA Tour membership through…

Cabot Bordeaux

Cabot Bordeaux Provides Quality Golf, Fine Wine and Luxury Dining

Golf Today visited South West France to ask why Cabot Bordeaux belongs on every discerning golfer’s bucket list and to experience après golf at the…

Platform Golf Founders

TGI Delivers Game Changing Technology with PLATFORM Golf at the Forefront

The TGL Finals delivered the kind of drama that only tech-enhanced golf can produce.

Augusta National - Architectural experts have their say

Masters 2026 Betting Predictions

The Masters 2026: Form, Fault Lines, and the Pursuit of Augusta Immortality

Shotscope LM1

Shotscope LM1 Launch Monitor

Shot Scope, an industry leader in performance driven golf technology, releases their new LM1 Launch Monitor delivering accurate, easy to understand performance data in a…

Hosel Founders

Tech startup Hosel takes swing at global second-hand golf equipment market

Tech startup Hosel helps golfers and resellers of second hand golf equipment buy and sell with confidence

M7 Remote GPS screen

The rise of the remote… is it time to make the switch?

Electric trolleys are very much for norm for golf club members, but the recent rise in remote control trolleys means it’s more than likely someone…

Jack Buchanan wins the African Amateur Championship

The 21-year-old dominated the field at the Royal Johannesburg East Course with a 21-under-par total of 267

American Golf is acquired by original Dragon, Peter Jones

Peter Jones and his investment group have acquired American Golf, the UK’s largest golf retailer, comprising of 80 stores and a leading online retail website,…

Greatest 36 Hole Membership at Trump International Golf Links

Two championship links. One private membership. Trump International, Scotland has quietly become one of the most compelling 36-hole destinations in world golf.

New 18 Hole Course to open in Dalaman, Turkey

Region’s first championship course to open at The Hilton Dalaman Sarıgerme Resort & Spa in June 2026 to create new golf destination in Türkiye

Golf For Good: Charity Golf Holidays to Cambodia That Transform Lives & Replace Dangerous Village Playgrounds

Golfers seeking a once-in-a-lifetime travel experience now have the opportunity to enjoy world-class championship golf in Cambodia – while directly funding the replacement of dangerous…

2028 R&A Championship Dates locked in for Olympic Year

The R&A have announced the 2028 dates for their flagship events, The Open, AIG Women’s Open & ISPS Handa Senior Open